Carie Trutanich is the president and lead agent for Gold Standard Sports & Entertainment, LLC (GSSE), a license and bonded talent/sports agency in CA. Carie has represented talent for over 2 decades and launched GSSE in 2008. GSSE is a boutique sports and entertainment marketing and management firm specializing in the brand and image building of celebrities, professional athletes, broadcasters, health & fitness experts, influencers and competitive TV talent.