Job Listings

Who we are:
Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works. Its proprietary technology, Bliss Point by Tinuiti, reveals the truth around growth and waste, and how to capitalize on it. With expert teams across Commerce, Search, Social, TV & Audio, and more, Tinuiti delivers measurable results with brutal simplicity: Love Growth. Hate Waste.

We support 100% remote work for this role!

We’d love to hear from you if:
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.

As the Influencer Marketing Strategist you will:

• Strategic Direction & Programming: Execute influencer marketing strategies that align with the brand's goals, target audience, and overall marketing objectives. Create detailed plans for campaign execution, including timelines, budgets, and KPIs.
• Client Management & Leadership: Lead day-to-day client relationships ensuring alignment of account team recommendations with client objectives and fostering trust with main POC client leads, while partnering with internal teams to address escalations and facilitate timely issue resolution.
• Paid Media: Assist in paid media support of influencer content by providing technical guidance to creators on account whitelisting and permissions across platforms like Meta, TikTok, and YouTube. Additionally, collaborate with Tinuiti paid social experts to ensure seamless campaign execution of Influencer assets or content.
• Client Onboarding & Transitions: Support client onboarding, offboarding, and account transitions, ensuring seamless experiences and maximizing account potential through the introduction of new ideas, strategies, and growth opportunities. Ensure we are accurately and efficiently delivering on program requirements to provide best-in-class guidance for clients where needed.
• Campaign Execution and Management: Lead the creation and management of influencer marketing campaigns, from influencer identification and selection to campaign execution and performance analysis.
• Analytics and Performance Measurement: Utilize analytics to track campaign performance, evaluate success against key metrics, and derive actionable insights for continuous improvement.
• Budget Management: Manage the influencer marketing budget, ensuring efficient allocation of resources to maximize campaign impact and achieve financial objectives.
  Cross-Functional Collaboration: Collaborate closely with other marketing teams, sales, product development, and external partners to ensure a cohesive and integrated approach to influencer marketing.
• Trend Analysis and Innovation: Stay ahead of industry trends and emerging technologies in influencer marketing and social media, recommending innovative approaches to maintain and enhance the brand's competitive edge.
   

Professional Qualifications: 

• 5+ years of experience in influencer marketing, digital marketing, or a related discipline, with a proven track record of success in leading influencer marketing strategies.
• Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
• Knowledge of the influencer marketing landscape, social media platforms, and digital marketing trends.
• Proficient in analytics tools and metrics, with the ability to translate data into strategic insights.
• Excellent negotiation, communication, and project management skills.
• Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.
• Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams.

BPCM is a women-led public relations and communications agency built on strategic brand partnerships and sustainable storytelling. Our greatest strength is our team, and we prioritize their wellbeing, growth, and connection. We are committed to sustainability, brand excellence, and creating meaningful, culturally resonant narratives for our clients. We look for individuals who are excited to join a collaborative, innovative environment where ideas are valued and growth is encouraged.

The candidate will cultivate an abundance of relationships with influencers and their teams in a variety of categories and work across all aspects of influencer marketing – including: incentivizing influencers to participate in brand campaigns and developing relationships via earned programming, assisting with the preparation and execution of influencer campaigns and prompting high-impact results via creative programming. Our ideal candidate is a great multi-tasker and collaborative team player, who is well organized with 2-3 years of experience in influencer relations or influencer marketing experience.

Requirements
Responsibilities will be (but are not limited to):

• Develop client-appropriate target lists and assisting in development of celebrity and influencer brand strategies
• Assist in execution of influencer & celebrity relations strategies for clients across fashion, wine & spirits, beauty, mobility, and more
• Create call agendas and take notes outlining client and internal action items
• Work to foster and develop relationships with brand-appropriate influencers & stylists and their teams
• Consistently research new up-and-coming talent, emerging influencers, award season films and buzz-worthy VIP events and communicating to the team and clients where appropriate
• Support in planning small influencer activations, events and programs
• Manage shipping and messengering products & mailings, ensuring accuracy in presentation and delivery in collaboration with in-house teams and/or BPCM’s showroom manager
• Pro-actively search for client placements on social media & photo sites and distributing images to the client once secured
• Ensure appropriate presentation of client collections within the showroom and managing inventories
• Participate in brainstorms for creative partnership and activation ideas for clients
• Support with VIP outreach to talent teams (publicists, managers and agents) to secure targeted talent to attend client or project-based events
• Coordinate white-glove services for special events, including booking glam, cars and wardrobe and creating a detailed event itinerary for each VIP event attendee
• Create celebrity dressing and special event press releases and distributing them to fashion and entertainment media via Launchmetrics
• Participate in Los Angeles event staffing for clients across the company
• Support team in updating weekly and monthly client reports as well as any project, event, or campaign recaps
• Track and report social media metrics both manually and through Lefty or client-preferred platforms
   

Desired Skills & Experience:

• Previous experience, at least 2-3 years, working in influencer marketing (agency or in-house)
• Excellent communication and interpersonal skills with the ability to build and maintain relationships
• Some relationships with influencers, talent teams (assistant level and up), managers, agents, stylists, etc.
• Knowledge of social media platforms and influencers across the fields of fashion, beauty, lifestyle and other topics of personal interest
• Ability and eagerness to learn and integrate AI tools and platforms
• Awareness of and passion for discovering interesting influencers and tastemakers based in LA across all professional fields
• Problem solving and solutions-oriented with a proactive attitude
• Ability to multi-task and juggle a diverse range of clients and projects
• Proficient computer skills i.e., PowerPoint, Excel and Word
• Experience using Launchmetrics a plus, but not required

The anticipated salary range for this position is $55,000.00- $67,000.00 annually. Actual compensation is based on a range of factors including but not limited to skill set, level of experience, and location. Whether a prospective employee will be paid within the compensation range listed above will depend on a number of factors including but not limited to the candidate's depth of experience and qualifications; the level of specialization the role requires; budgetary considerations, and the local market conditions that exist where the employee will be based.

This role will be hybrid, 3 days minimum in office.

Why BPCM: 

We believe that the strongest aspect of our agency is our team, and we take great care in ensuring their wellbeing, connection and support. Our past, present and future team will tell you that BPCM is extremely strong at balancing a fast-paced, high-achieving environment with a strong community and individual care. Our agency is committed to excellence for our clients, and for each other. We offer a competitive salary, benefits, hybrid work schedule, WFH stipend, summer hours and a generous Paid Time Off policy.

BPCM is committed to fostering and promoting an inclusive environment that allows us to recruit and retain highly talented staff with diverse backgrounds and differing abilities. 

The job description is to be used merely as a guide of expectations rather than an exhaustive list of all duties and competencies.  All requirements and skills are subject to change as business needs evolve.

We’re seeking a creative, organized, and social-obsessed Social Media Freelancer to assist with growth, engagement, and storytelling across multiple platforms. In this role, you’ll help with scheduling, reporting, and other key tactics for our multiple organic channels. The ideal candidate is a collaborative multitasker with exceptional communication, writing, creative, and analytical skills. A true content creator, you have a knack for compelling copy, visual storytelling, and producing scroll-stopping content across social formats. You live and breathe social, thrive in a fast-paced, high-growth environment. 

 JOB DESCRIPTION 

Key Responsibilities: 

Social Strategy & Growth 

• Support platform-specific growth strategies for Meta, Pinterest, and LinkedIn including the potential for some hands-on content creation, trend integration, and audience engagement tactics.
• Partner with social team to strengthen best practices and achieve industry leading brand social KPIs.

Content Development & Execution 

• Assist in monthly social content calendar scheduling + tagging of products across organic channels, aligning with launches, campaigns, events, and promotions.
• Help ideate, write, and edit copy tailored to each platform ensuring alignment with audience personas.
• Create and edit videos when needed, leveraging brand templates where necessary.

Trendspotting & Innovation 

• Regularly identify emerging social trends, audio, new features, platform algorithm shifts, and engagement opportunities for the brand. 

Performance Tracking & Insights 

• Assist with social listening efforts through Dash Social and help with monthly reporting around audience sentiment and conversation trends. 

You’re a great fit if: 

• You’re equal parts creative visionary and analytical thinker.
• You live and breathe social media—and can translate that passion into measurable results.
• Self-starter with the ability to prioritize in a fast-paced environment & meet changing deadlines across multiple projects and campaigns
• Strong project management skills

Qualifications 

• Bachelor’s degree
• 2–5 years of social media management experience with a proven track record of platform growth
• Strong creative skills in short-form video, graphic design, and storytelling.
• Proven track record in social strategy, campaign execution, management, and reporting.
• In-depth understanding of all major social media platforms—especially TikTok—from both paid and organic perspectives, including strengths, nuances, algorithms, success metrics, and audience demographics.
• Skilled in tailoring voice and content to optimize engagement for each platform.
• Proficiency in analytics, social media management tools, keyword and hashtag tracking, and performance measurement.
• Highly organized, with the ability to manage multiple projects and priorities in a fast-paced environment.
• Data-driven and analytical, with a focus on growing traffic and community.

Location: Remote; preferably EST hours