The WIIM Job Board

Department: Commercial
Reports to: Head of Commercial
Location: Atlanta, GA (on-site)
Status: Full-Time

Position Overview
As a Commercial Agent at FORMATION Talent Agency, you will own a desk within our Commercial department, representing a shared roster of actors and creators for commercial, print, voiceover, digital, and brand partnership work across the Southeast and beyond. This is a full representation role focused on the highest-leverage work of the desk: submitting talent to casting, negotiating and closing deals, developing client careers, and building the relationships that grow the department's business. Agent assistants provide clerical and scheduling support, allowing you to stay focused on submissions, negotiation, and relationships. You will work closely with the Head of Commercial to expand FORMATION's footprint in the commercial and digital space, with particular emphasis on growing our brand partnership and influencer business.

Key Responsibilities

Submissions, Negotiation & Booking
• Submit talent daily to casting directors, producers, and clients, applying strong instincts for the right talent selects on every breakdown.
• Negotiate rates, usage, exclusivity, and contract terms; close and confirm bookings across SAG-AFTRA and non-union projects.
• Manage the full booking process from first call through wrap, including avail checks, holds, and releases.
• Oversee the desk's project pipeline through completion, including payment follow-up and renewal opportunities.
• Support commercial voiceover submissions and bookings as departmental needs require.

Working with Agent Assistant Support
• Direct assistant support on appointment distribution, confirmations, casting profile upkeep, and scheduling, so the desk's operations run smoothly while you stay focused on higher-level work.
• Prepare talent for auditions and bookings with clear communication of expectations and materials.

Brand Partnerships & Digital
• Develop and pitch brand partnership and influencer deal opportunities for the digital roster.
• Research and target brands that align with talent's audience and goals.
• Negotiate creator deal terms and shepherd deals from pitch through payment.
• Coordinate with the social media lead to spotlight significant client bookings and campaign moments.

Client & Roster Development
• Welcome new commercial and digital clients to the roster and set expectations for the working relationship.
• Guide talent on career development, including positioning for the commercial and digital markets.
• Keep talent informed on submissions, brand pitches, and active negotiations.
• Scout and evaluate prospective talent; make roster recommendations to the Head of Commercial.

Department Collaboration
• Ensure bookings, contracts, and client information are maintained accurately in agency systems.
• Participate in department meetings and contribute to strategy for growing the commercial, voiceover, and digital business.

Qualifications
• 2+ years of experience at a talent, modeling, or creator agency in an agent or booking capacity, with a track record of submitting, negotiating, and closing bookings.
• Working fluency with industry casting and booking systems and agency CRM/booking software.
• Experience negotiating commercial, print, or influencer/brand deal terms, including usage and exclusivity.
• Established or developing relationships with Southeast casting directors, clients, and brand contacts.
• Knowledge of SAG-AFTRA commercial contracts and non-union market practices.
• Excellent written and verbal communication; able to represent the agency credibly with clients, buyers, and talent.

Personal Attributes
• A closer's instinct: proactive, persistent, and comfortable with outbound pitching and negotiation.
• Genuine investment in talent's careers and a client-service mindset.
• Highly organized with strong follow-through in a fast-paced, deadline-driven environment.
• Collaborative team player who works well with assistant support and celebrates department wins.

About Statusphere

Statusphere is an influencer-marketing technology platform built for enterprise brands to make human-generated content scalable, measurable and brand-safe across social, retail and paid media channels. The platform uses AI to automate and orchestrate large-scale creator programs, from sourcing and vetting influencers, to fulfillment, compliance, tracking and rights management. Brands including Express, Parlux, Kendo Brands, and LG use Statusphere to drive social SEO, improve product discoverability and generate measurable sales impact online and in-store. For more information, visit www.joinstatus.com.

About the Role:

The Sr. Influencer Marketing Strategist is responsible for helping enterprise clients maximize the performance and impact of their micro-influencer marketing campaigns through Statusphere.

This role combines campaign execution in the Statusphere platform, strategic reporting, social media trend research, competitive intelligence, and strategic consulting to help clients achieve their influencer marketing objectives. Working closely with Customer Success Managers, the Sr. Influencer Marketing Strategist develops deep expertise in assigned brands and the Statusphere platform, leveraging platform capabilities and best practices to maximize campaign performance and client outcomes. The Sr. Influencer Marketing Strategist is responsible for transforming campaign performance data, industry trends, and competitive insights into actionable recommendations that help enterprise clients improve future micro-influencer campaign performance and maximize ROI. This role will report to the VP, Customer Success.

What You’ll Do:

Campaign Strategy & Execution

• Build, launch, and manage influencer marketing campaigns within the Statusphere platform
• Translate client briefs into campaign configurations, targeting criteria, deliverables, and platform requirements, ensuring accurate campaign setup within the platform
• Ensure campaign setup accuracy and launch readiness by partnering with cross-functional teams prior to launch
• Manage campaign updates, optimizations, and operational changes throughout the campaign lifecycle
• Translate strategic concepts into practical messaging toolkits and enablement resources to be used across campaigns, sales, and marketing materials
• Partner with Customer Success Managers to support successful campaign execution
• Build compelling, client-facing presentations and narratives that clearly articulate campaign value

Reporting & Strategic Insights

• Develop campaign performance reports, supplemental analyses, and executive-ready summaries
• Analyze campaign performance, creator performance, content trends, and engagement metrics
• Synthesize campaign data into strategic narratives and actionable recommendations
• Identify patterns across campaigns, creators, content themes, and audience engagement
• Identify opportunities for testing, optimization, and program expansion
• Support client business reviews with performance insights, strategic recommendations, and proactive reporting on campaign takeaways and findings

Trend Research & Competitive Analysis

• Monitor influencer marketing, social media, and consumer behavior trends
• Research emerging creator, content, and platform opportunities
• Conduct competitor and category analysis to identify best practices and opportunities for differentiation
• Identify themes, messaging, content formats, and strategies that may improve future campaigns
• Translate market intelligence into actionable recommendations for enterprise clients
• Stay informed on industry trends and emerging technologies impacting creator marketing

Customer Success Partnership

• Act as a strategic resource for Customer Success Managers and enterprise clients
• Serve as a subject matter expert on influencer marketing best practices and creator trends
• Help clients understand campaign performance and opportunities for improvement
• Contribute to client retention, satisfaction, and growth through data-driven recommendations
• Support managed service initiatives that strengthen client partnerships and business outcomes
• Collaborate cross-functionally with Customer Success, Product, Operations, and Marketing teams to enhance the client experience

What We’re Looking For:

• Strong understanding of influencer marketing, creator partnerships, and social media strategy
• Ability to analyze performance data and translate findings into actionable recommendations
• Experience working directly with clients and presenting strategic influencer campaign recommendations
• Excellent written, verbal, and presentation skills
• Strong project management and organizational abilities
• Ability to balance multiple priorities in a fast-paced environment
• Strong attention to detail and commitment to delivering high-quality client-facing work
• Curiosity and passion for staying ahead of industry, creator, and consumer trends
• Comfortable working cross-functionally with Customer Success, Operations, Product, and Marketing teams

Keys To Success:

• Strategic & Data-Driven: Able to analyze campaign performance, market trends, and competitive insights to develop actionable recommendations that improve client outcomes.
• Client-Focused Consultant: Builds trust with clients and internal stakeholders while serving as a strategic advisor focused on long-term success and growth.
• Strong Communicator & Storyteller: Translates complex data and insights into clear, compelling recommendations and executive-ready presentations.
• Proactive & Resourceful: Takes ownership, solves problems independently, and continuously identifies opportunities to optimize campaigns and processes.
• Collaborative & AI-Fluent: Partners effectively across teams and leverages AI tools and emerging technologies to improve efficiency, reporting, research, and strategic decision-making.

Work Experience:

• 5-7 years of experience in influencer marketing, creator marketing, social media strategy, digital marketing, customer success, account management, or related fields
• Experience managing influencer or creator campaigns from planning through reporting
• Experience analyzing campaign performance and presenting insights to stakeholders
• Experience working directly with clients in an agency, SaaS, marketing, or consulting environment
• Experience with tools like HubSpot, Airtable, Gong, Notion, and Google Suite
• Experience creating reports, recommendations, and strategic presentations
• Enterprise client experience preferred

Preferred Education:

• Bachelor's degree in Marketing, Communications, Advertising, Public Relations, Business, Journalism, or a related field
• Equivalent professional experience will be considered

Travel: Typically, 20% for client and team meetings. Remote environment. No special physical demands required.