Lauren Gabel

Influencer Marketing & Strategic Partnerships Strategist | Freelancer/Contract, NOMADA INC.

Lauren is a seasoned branded content expert and creator marketing wiz with twelve years of experience working with major brands to boost buzz, grow revenue, and engage audiences. She deeply believes that the best content comes from building strong relationships and letting creators tell a brand’s story thru their unique POV. So she takes a personal, hands on approach to every campaign - to drive greater bonds and brand loyalty for the clients she works with. Having started her career at various digital media companies, she’s now been freelance for about 5 years. Recent campaigns include Sephora Collection, Aperol, Julie, GEICO, Dockers & more. With over 12 years of experience in crafting compelling branded content and executing strategic creator marketing campaigns, Lauren has had the opportunity to collaborate with renowned brands like Sephora, Clean & Clear, Acuvue, Warner Bros, GEICO, COVERGIRL and many more. Notable achievements including managing successful multi-city creator meetups for Sephora Collection, orchestrating an experiential event in Okinawa, Japan for SK-II - attended by over 100 influencers & press, and spearheading yearlong ambassador programming for brands like Sephora, Aperol, and Longbranch Bourbon. Recently, she led an innovative creator marketing initiative for Julie Products, fostering community and reducing stigma around the morning after pill.

Meredith Jacobson

Founder, OFFSCREEN RESOURCES

Meredith is a Founder, Connector, and Strategist in Influencer Marketing & The Creator Economy. Meredith started her freelance career in 2019, and has since consulted for brands, agencies, creators, and platforms. She currently runs a placements business called Offscreen Resources, a community called Work Friends, and manages the business of creator, Dad Advice From Bo. Prior to becoming a consultant, Meredith worked agency-side at Studio71, BENlabs (f/k/a Branded Entertainment Network), and Digitas.

Jenny Heinrich

Jenny is a global strategic storyteller with a passion for helping brands such as Coca-Cola, M&M's, Chanel, McDonalds, Nike and many others find the perfect balance across paid, earned and owned channels to create game-changing tactics that effectively and efficiently intersect and engage with the audiences they’re trying to reach. With over 23 years experience, Jenny has been a Top 30 US Pioneer in Influencer Marketing and is recognized as one of the 100 Most Influential People within the industry. She’s held leadership positions at top global agencies including Edelman, Weber Shandwick, FINN Partners and most recently was the EVP Head of Influencer, Entertainment, Talent & Music at Ketchum. Jenny’s also an influencer marketing professor at DePaul University in Chicago, where she teaches students in a first-of-its-kind course that she designed, to help develop the next generation of influencer marketers. Originally from Toronto, Jenny lives in Chicago with her three kids, husband and pup, where she hosts weekly family dance parties to Dua Lipa and Taylor Swift smash hits.